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Master AI Marketing Agency Certification · Digital course

MAMAC Level 4 — Master AI Marketing Agency Certification

Self-paced enrollment in Level 4 of the Master AI Marketing Agency Certification: The master credential: govern AI across an agency. Accountability structures, client disclosure and contract terms, vendor assessment, security controls over client data, regulatory and intellectual-property exposure across a client portfolio, independent verification of results, and leading the change.

Modules
5
Estimated time
18 hours
Access
Self-paced

Single-user enrollment

$649.00

One-time purchase
What Level 4 covers Review the complete curriculum The six-level program

Enrollment includes

Responsible AI training built for marketing agencies

Evaluate AI tools for marketing value, limitations, client confidentiality, privacy, copyright and trademark awareness, vendor risk, platform policies, and responsible oversight.

Create reliable prompts and verification procedures for strategy, branding, content, SEO, advertising, email, social media, research, analytics, and creative review.

Improve client and campaign workflows without fabricating rankings, approvals, ownership, analytics, customer intent, campaign performance, revenue, or business outcomes.

Automate repetitive agency work with defined data access, permissions, approvals, exceptions, audit trails, output checks, escalation paths, and documented limitations.

Curriculum at a glance

From marketing fundamentals to AI agency leadership

View all 5 modules
  1. Module 01

    Agency AI Governance and Accountability

    Write the policy, assign the decision rights, state the risk appetite in words that decide cases, run an exception process that expires, and maintain a use register showing which tools touch which clients and which data classes.

  2. Module 02

    Client Disclosure and Contract Terms

    Decide what a client is told about AI use in a pitch, a scope and a report, specify the ownership, warranty, disclosure, subprocessor and audit terms an AI-assisted engagement needs, and handle the client who demands a tactic the agency refuses.

  3. Module 03

    Vendor Assessment, Security, and Client Data

    Assess an AI vendor on retention, training, subprocessors, location, security posture and exit before it touches client material, build the security controls an agency owes clients whose data it holds, and manage subprocessor change and cross-border processing.

  4. Module 04

    Regulatory and Intellectual Property Risk Across the Portfolio

    Map regulatory exposure by client category, manage copyright, likeness and trademark risk in generated assets across a whole library, and understand the state privacy obligations an agency inherits when it processes a client's consumer data.

  5. Module 05

    Independent Verification and Leadership

    Have results claims checked by people who did not produce them, build an evidence file an internal or client audit can read without explanation, and lead an implementation that adds review work to busy people without pretending it is free.

MAMAC

Levels in this programme

  1. Level 1 MAMAC Level 1: AI Foundations for Marketing Professionals
  2. Level 2 MAMAC Level 2 — Certified AI Marketing Professional
  3. Level 3 MAMAC Level 3 — Advanced AI Agency Operations
  4. Level 4 MAMAC Level 4 — Master AI Marketing Agency Certification You are viewing this level
  5. Level 5 MAMAC Level 5 — AI Marketing Automation Specialist
  6. Level 6 MAMAC Level 6 — Certified AI Marketing Instructor

Independent professional education

MAMAC is an independent professional education program. It is not a government-issued credential and does not replace legal, accounting, tax, advertising, privacy, cybersecurity, or regulatory advice. AI-generated outputs require qualified human review for accuracy, originality, brand alignment, accessibility, client approval, truthful claims, and platform compliance. Client, customer, employee, and campaign data must be handled through approved systems under applicable privacy and security requirements. The program is not endorsed by Google, Microsoft, Meta, LinkedIn, TikTok, OpenAI, Anthropic, Adobe, any advertising platform, professional association, accrediting organization, regulator, or government agency. No professional education hours or approvals are claimed, and no ranking, advertising approval, lead, conversion, revenue, client-retention, campaign-performance, profitability, or return-on-investment result is guaranteed.