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Master AI Marketing Agency Certification · Digital course

MAMAC Level 2 — Certified AI Marketing Professional

Self-paced enrollment in Level 2 of the Master AI Marketing Agency Certification: Apply AI to the daily work of an agency professional: brief-anchored prompting, copy and creative production, SEO content, research and verification, email, SMS, social and client reporting, with the claims, disclosure, consent, copyright, privacy, and audit habits that regulators and platforms expect.

Modules
14
Estimated time
40 hours
Access
Self-paced

Single-user enrollment

$499.00

One-time purchase
What Level 2 covers Review the complete curriculum The six-level program

Enrollment includes

Responsible AI training built for marketing agencies

Evaluate AI tools for marketing value, limitations, client confidentiality, privacy, copyright and trademark awareness, vendor risk, platform policies, and responsible oversight.

Create reliable prompts and verification procedures for strategy, branding, content, SEO, advertising, email, social media, research, analytics, and creative review.

Improve client and campaign workflows without fabricating rankings, approvals, ownership, analytics, customer intent, campaign performance, revenue, or business outcomes.

Automate repetitive agency work with defined data access, permissions, approvals, exceptions, audit trails, output checks, escalation paths, and documented limitations.

Curriculum at a glance

From marketing fundamentals to AI agency leadership

View all 14 modules
  1. Module 01

    From Foundations to Practice: Triage and the Assisted-Task Route

    Level 2 starts with an ordinary agency day. This module sorts each task before any tool sees it, runs it along a fixed route from brief to a deliverable a named reviewer has approved, explains why a tool that helps on one task can hurt on the next, reads a vendor's AI claims as a careful buyer, and starts the campaign AI use record.

  2. Module 02

    Prompting Architecture: Briefs, Brand Rules and Supplied Facts

    This module turns a client brief into a reusable agency prompt: approved claims, brand rules, audience facts and the client's own words supplied rather than recalled; channel, jurisdiction and date named; constraints that make the draft flag what it cannot support; refinement that fights sameness; and a defence against instructions hidden in pasted material.

  3. Module 03

    The Client Prompt Library: Ownership, Versions and Retest Triggers

    A prompt that works becomes an agency asset, and a risk once its inputs go stale. This module builds an owned, versioned prompt library for each client, tests entries against known-good and known-bad inputs before release, sets retest triggers for claims, platform terms, models and rules, and shows how to supervise use and retire entries.

  4. Module 04

    Drafting Ads and Landing Pages From a Verified Claims File

    Level 1 explained why every claim needs a reasonable basis. This module turns that into the daily task: building a verified claims file before anyone drafts, drafting only from it, catching invented figures and testimonials, labelling native ads, handling claims about a client's AI features and comparisons, and the reviewer's read.

  5. Module 05

    Running Influencer, Creator and Review Programmes

    Level 1 explained endorsements, material connections and the reviews rule. This module runs the programme: creator briefs with disclosure built in, training and monitoring creators as the agency in the middle, asking for reviews without steering them, staff reviews, red flags, and what an AI review tool may and may not do.

  6. Module 06

    Producing Generated Visuals and Voice: Rights, Talent and Disclosure

    Level 1 introduced likeness law, synthetic performers and copyright registration. This module runs the production job: the New York synthetic performer disclosure check, digital replica terms in talent agreements, deceased personalities, disclosing AI material when registering an asset, and deciding when to label and what generated imagery can be said to achieve.

MAMAC

Levels in this programme

  1. Level 1 MAMAC Level 1: AI Foundations for Marketing Professionals
  2. Level 2 MAMAC Level 2 — Certified AI Marketing Professional You are viewing this level
  3. Level 3 MAMAC Level 3 — Advanced AI Agency Operations
  4. Level 4 MAMAC Level 4 — Master AI Marketing Agency Certification
  5. Level 5 MAMAC Level 5 — AI Marketing Automation Specialist
  6. Level 6 MAMAC Level 6 — Certified AI Marketing Instructor

Independent professional education

MAMAC is an independent professional education program. It is not a government-issued credential and does not replace legal, accounting, tax, advertising, privacy, cybersecurity, or regulatory advice. AI-generated outputs require qualified human review for accuracy, originality, brand alignment, accessibility, client approval, truthful claims, and platform compliance. Client, customer, employee, and campaign data must be handled through approved systems under applicable privacy and security requirements. The program is not endorsed by Google, Microsoft, Meta, LinkedIn, TikTok, OpenAI, Anthropic, Adobe, any advertising platform, professional association, accrediting organization, regulator, or government agency. No professional education hours or approvals are claimed, and no ranking, advertising approval, lead, conversion, revenue, client-retention, campaign-performance, profitability, or return-on-investment result is guaranteed.