How this one is meant to be worked through, in the author's own words:
1. Read Chapters 5 to 8 first, in order. They are the four rules and every later chapter refers back to them.
2. Then read Chapter 8 again before you quote anything. It is the rule that decides whether the job was profitable, and it is decided before you open the software.
3. GATE THE STORYLINE. One sentence per slide, in order, stating what each slide claims - approved in writing before anything is designed. A change of order at that stage costs seconds; the same change after design can cost twenty times as much.
4. Write claims, not topics. 'Market' is a topic and can be argued about forever; 'the market has tripled in three years and the growth is in the segment we serve' is a claim and can be agreed with immediately.
5. APPROVE STRUCTURE SEPARATELY FROM DESIGN. Once a client sees designed slides, all feedback becomes visual feedback and the structural argument gets buried under comments about colour.
6. NEVER QUOTE FROM SLIDE COUNT. Two jobs with identical slide counts can differ threefold in hours, entirely on content readiness. Quote in complexity bands with a job fee, and state slide count as a consequence.
7. COUNT ROUNDS PER DECK, on every job, from the first one. One tally mark, and it is the only leading indicator this trade has - it moves before revenue and before a client goes quiet.
8. Rate content readiness at quoting - ready, partial, not started - and say the rating back to the client with what it changes. Anxiety is not readiness.
Written to be used rather than skimmed. Every financial figure is left blank on purpose, and anything touching law, tax, insurance or data protection is written as questions for a qualified professional rather than answers.
Buy and download: https://session.care/books/ai-powered-presentation-and-powerpoint-design-side-hustle
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